Inside NBC News’ Bid to Break Out from Election-Night Pack

Inside NBC News’ Bid to Break Out from Election-Night Pack hakkında magazin dünyasında yaşanan en son ayrıntılar ve sıcak gelişmeler netleşti. Nov 2, 2026 7:20am PT Inside NBC News’ Bid to Break Out from Election-Night Pack By Brian Steinberg Plus Icon Brian Steinberg Senior TV Editor bristei Latest Svedka Super Bowl Commercial Contest Offers $500,000 to Creators Who Devise Winning Spot for Big Game 2 hours ago Fox Corp. Sees Q1 Profit Hike on World Cup, Political Ads 2 hours ago Skydance Sports Chief Gives Top Roles to Jeff Gerttula, Craig Barry 4 days ago See All Add us as a Google Preferred Source Comments Tom Llamas says that on Election Night, he’ll stay up late by sipping espresso that he takes the same way he likes his news — without sugar.

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Hard facts are likely to surface quickly as different precincts, counties and states tabulate their votes in an election that could change control of Congress. The espresso may be necessary, with Llamas, and colleagues Savannah Guthrie, Kristen Welker and Hallie Jackson slated to be together on camera from 6:30 p.m.

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until at least 2 a.m. Related Stories ‘SNL U.K.’ Cold Open Spoofs Andy Burnham on ‘Gogglebox,’ Prince William on ‘The Graham Norton Show,’ ‘The Celebrity Traitors’ and More In all, NBC will run 13 hours of election news coverage just on TV, starting at 5 p.m.

when Jackson commences coverage, and continue until 6 a.m. with Craig Melvin and Kate Snow anchoring the wee hours of the morning.

This kind of sheer tonnage is typically reserved for a presidential contest. “This is when viewers need us the most,” says Llamas, who has been holding multiple study sessions each day to make sure he is up on the factors that may govern how different states vote.

“This is one of the most important jobs we have, if not the most important job,” he says during a recent interview. Like its TV-news brethren, NBC News finds itself in a challenging position.

An audience that once flocked largely to mainstream TV-news outlets has splintered, with more people gravitating to less formal discussions of the news held by independent journalists and so-called creators via video podcasts and newsletters. What’s more, national elections aren’t necessarily tidy, leaving anchors to explain that whichever party has the lead in early tabulations may find its position reversed later in the evening.

NBC is counting on its size and resources to make itself more indispensable in an era of multiple voices. “There are obviously a lot of people doing a lot of content right now, but we have a level of credibility and a level of scale,” says Marc Greenstein, an NBC News executive vice president who oversees many of the elements tied to the election broadcast.“We just have a lot of resources that others don’t and we are available everywhere.” NBC could be looking to gain new ground in an era when many traditional media companies are grappling with new ownership.

CBS News and CNN are now part of Skydance, where moves made by the controlling Ellison family around CBS have been viewed with skepticism by journalism advocates. MS NOW, using a name that is only about a year old, has spun off from NBCU and is now part of the smaller media company Versant.

Indeed, NBC is making sure its news isn’t only on TV. More hours of coverage will surface in an uninterrupted digital stream that focuses solely on Steve Kornacki analyzing his popular digital touch screen filled with voting stats and election data.

Meanwhile, correspondent Gadi Schwartz will hold forth from Texas in NBC News’ first vertical-video program, offering first hand reactions from reporters on the ground across

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