Netflix Q3 Revenue Meets Wall Street Estimates, Forecasts Q4 Slowdown and Says It Will Miss Ad Sales Target for the Year

Netflix Q3 Revenue Meets Wall Street Estimates, Forecasts Q4 Slowdown and Says It Will Miss Ad Sales Target for the Year hakkında magazin dünyasında yaşanan en son ayrıntılar ve sıcak gelişmeler netleşti. Oct 20, 2026 1:13pm PT Netflix Q3 Revenue Meets Wall Street Estimates, Forecasts Q4 Slowdown and Says It Will Miss Ad Sales Target for the Year By Todd Spangler Plus Icon Todd Spangler NY Digital Editor xpangler Latest Ted Sarandos Addresses Netflix Content Exec Purge: ‘I Know That We Could Do Better’ 33 minutes ago Robert Downey Jr. Signs On as Pitchman for Snap’s $2,200 Specs AR Glasses 3 hours ago Lionsgate Stock Jumps on Report Legendary Entertainment Has Submitted New Takeover Offer 3 hours ago See All Add us as a Google Preferred Source Comments Netflix ‘s third-quarter 2026 earnings met revenue expectations and it slightly beat on the bottom line.

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But the streamer faces an urgent need to refresh its queue: Revenue growth in the period slowed to its lowest rate in three years, and the company just laid off 1,000 employees in a restructuring effort to reposition itself. Netflix posted Q3 revenue of $12.87 billion, up 11.8% year-over-year.

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That’s compared with 17% top-line growth a year ago. Net income came in at $3.66 billion (versus $2.55 billion a year earlier), translating to earnings of 87 cents per share.

Operating margin was 34.6%, versus 33.2% expected. Related Stories Oscar Predictions: Supporting Actress — Is This the Year of Penélope Cruz?

Oscar Predictions: Best Adapted Screenplay — Epics, Trilogies and a Wild Dinner Party Could Define the Race Meanwhile, the company projected Q4 revenue of $13.4 billion, which would be an increase of 11.5%. That’s below Wall Street’s prior expectations of $13.5 billion.

Popular on Variety For full-year 2026, the company now expects advertising revenue of about $2.7 billion, whereas it previously had been forecasting $3 billion. Netflix blamed the lower ad-revenue take on “slightly slower than expected rollout of some ad product capabilities.” As Netflix has seen per-subscriber engagement drift downward in recent quarters, particularly in the U.S., the company last week laid off about 1,000 employees , about 6% of its workforce.

The company ousted chief content officer Bela Bajaria , tapping veteran TV exec Peter Rice to replace her, and pink-slipped head of film Dan Lin and his top lieutenant, Doug Belgrad, as well as director of original series Carolina Garcia . In their Q3 letter to shareholders, the Netflix management team — led by co-CEOs Ted Sarandos and Greg Peters — addressed the layoffs but did not explain why they decided to overhaul content leadership.

Netflix currently projects a Q4 operating margin of 26.0%, which includes a 120 basis point “negative impact” for costs associated with the layoffs (but would be up compared with 24.5% in the year-ago quarter). “These organizational changes enable us to continue to aggressively invest in high impact areas to improve our service, and drive growth and innovation,” the Netflix execs said, echoing language they used in an internal company memo about the job cuts.

For Netflix’s third quarter, Wall Street analysts on average expected $12.87 billion in revenue and earnings per share of 82 cents, per LSEG Data & Analytics. In July 2026, Netflix released its “What We Watched” viewing report for the first half of 2026, showing global hours viewed increased 2% year over year in aggregate — while per-user engagement has shrunk.

According to estimates by analysts at Jefferies, Netflix average monthly viewing time per member globally has fallen from 66 hours in the first half of 2023 to about 49 hours in the first half of 2026.

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